May 26

Tuesday, 18:00–21:00

Jakarta

An Invite-Only Roundtable on Customer Ownership & Growth Beyond Marketplaces

Owning Customer Relationships in 2026: From Marketplace Dependency to Profitable Engagement

Join 20–25 senior retail, e-commerce, and marketing leaders for an exclusive Braze × IDRF Executive Roundtable in Jakarta — an intimate, invitation-only session designed for candid discussions among industry decision-makers.

As brands shift from relying on platforms to building direct customer relationships, the discussion will explore how first-party data, connected customer journeys, and smarter engagement strategies are driving retention beyond discount-led approaches. Featuring perspectives from Telkomsel, followed by dinner and private networking with peers across the industry.

📍 Wyl’s Kitchen Jakarta

Agenda

18:00 – 18:30

Arrival, Registration & Networking Dinner

18:30 – 18:35

Welcome Opening

Artem Prokofyev

Co-Founder & CEO — IDRF

18:35 – 18:50

Every Touchpoint Is an Opportunity: Turning Customer Engagement Into Revenue Impact

Franz Sihaloho

Country Director, Indonesia — Braze

18:50 – 19:05

Agentic AI: Redefining Decision-Making in the Enterprise

Bakti Muhammad

Account Executive — Braze

19:05 – 19:20

Beyond Acquisition: Rethinking Customer Growth & Engagement in 2026

Elvira Jakub

CEO — Merkle (a Dentsu company)

19:20 – 20:05

Executive Panel Discussion & Audience Q&A

Beyond Acquisition: How Brands Are Rethinking Customer Growth in 2026

Join senior leaders from Braze, Erajaya, Telkomsel and other leading retail brands for a discussion on how customer relationships are becoming the new growth advantage in 2026

Moderator for Panel Discussion

Participants

20:05 – 21:00

Networking & Roundtable Discussions

Franz Sihaloho

Country Director, Indonesia

Wisnu Ario

Head of GTM and Digital Growth

Marlin Silviana

Head of Martech

Divya Jagwani

Enterprise Account Executive

Elvira Jakub

CEO

Bakti Muhammad

Account Executive

Rudy Adrian

E-commerce Expert (Ex-Astro, Reckitt, Danone, Citibank)

Henry Roberto

Solutions Consultant

Yuriko Sophia Feliciani

Head of Business Development

Artem Prokofyev

CEO & Co-Founder of IDRF

eCommerce leaders who have already participated in IDRF
Join our IDRF meeting to exchange ideas with representatives from BSH, Samsung, Beiersdorf, Sharp, LG, Paragon Tech, L'Oréal, Colgate-Palmolive and more.

Media coverage of the IDRF

IDRF Meetup Jakarta 2023: Marcas-Minoristas Tak Bergantung pada Tenaga Marketing

Pertemuan IDRF merilis hasil riset dari para pengusaha e-commerce di Indonesia dan 24TTL, pada 19 Januari di Jakarta.

READ THE ARTICLE

2024년 주목해야 하는 글로벌 이커머스 트렌드

한국의 RMN(Retail Media Network) 시장은 현재 약 20억 달러로, 전체 이커머스 수익의 약 1%를 차지하고 있으며(쿠팡이 RMN 시장을 선도하고 있다), 앞으로 수 년 내 다섯 배로 성장할 것으로 추정한다.

READ THE ARTICLE

IDRF Meetup Dubai 2023: Experts discuss how to win customers in a crowded market

A very good example of both is the Mena region, which since 2019, has seen its e-commerce grow faster than any other region in the world (by 18% inter-annual, twice the world’s average)

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IDRF Meetup México 2023: Comportamiento del eCommerce en AL

Durante el International Digital Retail Forum, expertos de la industria del comercio electrónico se reunieron para analizar y aprender de las mejores prácticas y desafíos que enfrentó la industria el año pasado.

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В Москве провели крупнейшую конференцию по инновациям в онлайн-ретейле IDRF’21

Генерацию контента, построение прогнозов, обработку текстов и другие способы применения AI в ритейле обсудили 14 апреля на митапе IDRF.

READ THE ARTICLE

The previous IDRF meetup in Jakarta: The Power of Retail Media

How IDRF events were held worldwide

Do you have any questions?
We'll be happy to assist.

Adhika Widyarsa , IDRF Coordinator
widyarsa@24tt.net WhatsApp

Event organizer

24TTL. Solutions for online merchandising that utilize artificial intelligence and neural networks to boost your brand's sales on online platforms. We automate the entire cycle of working with product content, including analytics, content creation, and delivery to online retail.

Owning Customer Relationships in 2026: From Marketplace Dependency to Profitable Engagement

Agenda

Arrival, Registration & Networking Dinner

Welcome Opening

Every Touchpoint Is an Opportunity: Turning Customer Engagement Into Revenue Impact

Agentic AI: Redefining Decision-Making in the Enterprise

Beyond Acquisition: Rethinking Customer Growth & Engagement in 2026

Executive Panel Discussion & Audience Q&A

Networking & Roundtable Discussions

Franz Sihaloho

Wisnu Ario

Marlin Silviana

Divya Jagwani

Elvira Jakub

Bakti Muhammad

Rudy Adrian

Henry Roberto

Yuriko Sophia Feliciani

Artem Prokofyev

eCommerce leaders who have already participated in IDRFJoin our IDRF meeting to exchange ideas with representatives from BSH, Samsung, Beiersdorf, Sharp, LG, Paragon Tech, L'Oréal, Colgate-Palmolive and more.

Media coverage of the IDRF

The previous IDRF meetup in Jakarta: The Power of Retail Media

How IDRF events were held worldwide

Do you have any questions?We'll be happy to assist.

Event organizer

eCommerce leaders who have already participated in IDRF
Join our IDRF meeting to exchange ideas with representatives from BSH, Samsung, Beiersdorf, Sharp, LG, Paragon Tech, L'Oréal, Colgate-Palmolive and more.

Do you have any questions?
We'll be happy to assist.